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strategy  creative  budgeting  analytics

fundraising

 

Direct Mail - Telemarketing - Major Giving

Planned Giving - ecommunication - Social Media

 

Invitations - Commemorative Books - Event Programs  Annual Reports

 

Budgeting - Analytics - Strategy - Projections - RFP's

 

RoundCause/SalesForce
     Business Process Technology Liaison

 

Blackbaud - Target Anlaytics

Virtuous Partner

 

Department Analysis and Recommendations

 

Events - Contract negotiations

 

10+ Years Public Broadcasting Experience

blackbaud
Recid Cover Page
Masta Ushyee
MIR Cover Page
Ken Burns - The War

This Tune-In Postcard directed viewers to the website to share their personal WWII stories. A multi-channel fundraising approach to a project engaged the organization and community. The project is now archived at The Soldiers and Sailors Memorial.

Grover Thank You "Handwritten Card"

When I began working with the Pittsburgh Magazine Best Restaurants Team the event had 400 attendees and 25 restaurants. Under my leadership, in 3 years the event grew to 2,000 attendees and 70 restaurants. It continues to be one of the premier events in the city.

View is Different
Annual Fund
You Decide

Working with strong partners - Next Generation Fundraising

Fall Additional Gift Campaign
Mini-Events
Fair, Fearless & Fun
Tosca - Opening Night Gala
Macbeth Opening Night Gala
Youth Opera Benefit Brunch
pbs kids
Verdi Concert
Sarasota Opera Ball
The Elsie Awards

Professional and Social Event Planning – I will work through all of your details so your event shines!

Antiques Roadshow
An Evening with Downton Abbey

Fundraising for the promotion of television programs.

Business Process Technology Liaison

Request for Proposals & Project Management

Additional Gift & Lapsed

An integrated and strategic approach is the core to any strong fundraising program. Acquisition Mail efforts, consistently receiving a 1.6%-1.7% Response Rate!

Maryland Public Television - mpt.org

Presenting is an art; you must be clear in thought, understand your material, be engaging and accessible to your audience. It also does not hurt to be cheerful and have a bit of fun!

Careful planning and attention to detail is imperative to assure a successful event. Your event should look effortless.

A simple philosophy - You must be equally Creative and Analytical. Gross Mail Revenue Changes 1 Year Changes Averaging 55%-58% 5 Year Changes Averaging 41%-58.8% *Target Analytics donorCentrics 2014 Report Note: Complied and Averaged Numbers pertaining to all sources - Numbers are to show growth in an overall program and not specific to one revenue stream.

Lapsed Campaign

Even with a limited budget you can do fun graphics.

Major Giving letters are not only fundraising efforts, they are cultivation and stewardship tools.

Mid-Level Programs are often neglected, however they are essential for the success of any organization

As a Fundraiser, we must believe in the causes we raise money for.

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The work above is produced with/in collbaeration:

Next Generation Fundraising - Alpha Graphics - Knepper Press - MarketPlace Direct - Paula Zetter  - Kristine Masta

The Sarasota Opera - WQED - Pittsburgh Magazine

 

 

© 2020 Kristine A. Masta  /  kristine@kristinemasta.com   /   kristinemasta.com 

© 2020 Kristine A. Masta  /  kristine@kristinemasta.com   /   kristinemasta.com 

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